ADVERTISING CAMPAIGN

- Name

Tropical Fresh

- Logo 

- Logo description

This is, the logo of my Enterprise tropical fresh. It represents the freshness of my products as the juice, smoothies and fruit.

The logo is composed by colors and images. As a glass, a palm tree and colors as blue, green and yellow.

-Slogan

As fresh as you!

-General description

Tropical Fresh is a company dedicated to the preparation and processing of delicious and nutritious smoothies, juices, fruit salads and more, primarily intended for athletes and amateur physical activity.

-Objectives

*Conduct market research to identify potential customers.

*Segment customers according to their tastes, eating habits and places of concurrency.

*Establish a line of fruit food at a favorable price, which this reach of customers.

-Benefits

*Tropical Fresh will attract the attention of its customers with delicious flavors.

*Tropical Fresh will contribute to the health of customers with natural products.

*Tropical Fresh will handle a moderate price to all customers.

*Tropical Fresh will help athletes to have a healthful eating.

-What have you done?

*It has investigated the preparation of different smoothies and very nutritious and healthy juices.

*tastings of the products is given for their acceptance to customers.

*Basic advertising to as flyers and banners to publicize the brand.

*We select outlets.

* present the project to public and private organizations for credit and funds.

-Resources

It has 4 blenders, 3 fridges and a carp.

We do not have anything else, because it is finalizing the project for its official launch.......